Amy Howe has been confirmed as the permanent chief executive of FanDuel, the fantasy sports and betting company.

Howe has served as FanDuel’s chief executive on a temporary-based since July this year after Matt King announced his departure from the role, which he held since 2017.

Her appointment could speed up FanDuel’s plans for an initial public offering, which was initially explored in March this year before being delayed to 2022 by Flutter Entertainment, the owner of FanDuel, due to King’s departure.

Prior to this, Howe was the company’s president since February, having moved from Live Nation Entertainment where she was the global chief operating officer of Ticketmaster.

Peter Jackson, chief executive of Flutter, said: “I am delighted to confirm the appointment of Amy as our new US chief executive.

“Since joining the business at the start of this year she has done an excellent job of leading our commercial functions and ensuring that we execute well at this critical phase of growth for our business.

“The expansion of the US market represents the single most exciting opportunity for Flutter today. Amy’s track record of leadership and experience in scaling a digital business will be invaluable as we look to grow our leadership position there.”

Howe added: “I am very pleased to be appointed the CEO of FanDuel at such an exciting time. Since joining the business, I have been very impressed by the quality of our team and the strategic advantages we enjoy in terms of brand reach, product quality and the broad expertise we leverage from being part of the wider Flutter Group.

“That said, we must avoid complacency and remain focussed on executing on our long-term strategy to build the embedded value of the business. I look forward to working with Peter and the wider team to drive FanDuel’s continued success.”