CSM Sport & Entertainment, the UK-based international agency, has announced the appointment of Alex Kemp and Charlotte Monks to senior roles within its creative team.

Kemp has been installed as the head of creative, a role that focuses on bolstering the agency’s creative development.

He brings a wealth of experience to the role, having held various senior creative roles at Universal Music Group, Saatchi & Saatchi and Joe & the Juice.

Speaking on his appointment, Kemp said: “I’m thrilled to be joining such a dynamic agency. I’m clearly no stranger to agency life, but there is a unique spirit and energy at CSM which appealed to me. I can’t wait to bring my creative influences to the table, help carve out effective campaign ideas and lead the team forwards in delivering unparalleled creative work for the world’s biggest brands.”

Monks, meanwhile, has been appointed as head of creative services, a role in which she will focus on processes and resource planning.

Monks, who makes her move from Boden, where she was head of shoots and production, brings experience to the position, having worked at M&C Saatchi Entertainment for over four years, most recently as head of creative services.

She said: “It’s a hugely exciting time to be joining CSM. Alex and I are fortunate to be coming into a team that already provides a great service. The focus now will be on identifying how we can improve that service and building the best possible Creative team to ensure we stand out from our competitors.”