The Edward Jones wealth management and financial advisory firm has been brought in as a new commercial partner of the McLaren Racing organization.
Through a multi-year tie-up made public today, Edward Jones becomes the private wealth management partner for McLaren Racing, covering its Formula 1 (F1) and IndyCar teams.
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The deal gets underway for McLaren F1 immediately, starting with the final eight races of the 2026 season – with the first of those taking place in Malaysia this coming weekend.
It then expands to encompass the McLaren IndyCar outfit in time for that property's 2027 campaign, starting in early March.
For McLaren IndyCar, the financial management firm will act as primary partner for the cars involved at the iconic Indianapolis 500 race next year, as well as at select additional events. Next year's Indy500 is set for May 30.
For McLaren F1, meanwhile, Edward Jones will have its branding adorn the driver's helmet visor at a select Grand Prix each campaign, while it will also have a presence "at marquee events throughout the season."
Both teams and Edward Jones will engage in collaborative experiences, fan engagement, and programming, while there will be activation and co-branded content across the McLaren Racing digital and social media channels too.
Zak Brown, chief executive of McLaren Racing, commented: "Edward Jones has a long history of supporting its clients and communities, and we’re excited to welcome them as McLaren Racing partners. We have a shared commitment toward preparation and continuous improvement through a people-first culture."
September has also seen that motor racing organization unveil American product design and technology company SharkNinja as an official partner for all its teams.
Computer hardware and technology heavyweight Intel has also recently been added as a McLaren F1 and IndyCar sponsor.
McLaren F1 currently sits third in the 11-team F1 constructors' table, while McLaren IndyCar's two drivers finished third and fourth in that series' final 2026 standings.
Hema Widhani, Edward Jones' chief brand, experience, and marketing officer, added: "What excites us most about McLaren Racing is the culture of teamwork, resilience and continuous improvement behind every performance. Those are many of the same principles that help our clients navigate complexity."
Late last year, Edward Jones served as title sponsor of the championship game of US college football's Big 12 conference.
That showpiece event, which took place in Arlington, Texas, in early December, was officially titled the 2025 Edward Jones Big 12 Football Championship.
