NBC Television and their joint venture internet partner Quokka Sports have signed an accord for eSynch Corporation to be the exclusive provider of a new media player that will improve the broadband media content on the NBCOlympics.com website that will be transmitting NBC’s internet coverage of the 2000 Olympiad.

The new technology called ChoiceCaster is an innovative broadband system offering seamless streaming for all formats and upgrades web entertainment considerably. The eSynch Corporation is specialized in software and services for streaming media and has developed this all-in-one method incorporating an integrated video and audio player and library, a media guide and a digital browser to upgrade the quality of internet viewing.

NBC is working hard to cover all bases for the most comprehensive Olympic coverage possible with their tripartite system of networking, cable programming, and avant-garde digital media programming.