The Manchester Super Giants (MSG) and the Southern Brave, both from English cricket's short-form domestic The Hundred competition, have brought in inaugural front-of-shirt sponsors.
A deal between MSG and UK property website Zoopla was announced yesterday, ahead of the Old Trafford team's first games (one women's and one men's) in the 2026 edition of The Hundred, while a tie-up between the Southern Brave and international logistics heavyweight was announced earlier in the week.
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The agreement between India's RPSG Group – which majority owns MSG, alongside Lancashire County Cricket Club – and Zoopla covers both men's and women's MSG sides.
RPSG Group paid £80 million ($106.5 million) for a 70% stake in the Manchester outfit from The Hundred (which had started life as Manchester Originals five years ago) last year, during the auction process in which all eight teams from the competition had stakes sold.
Zoopla, meanwhile, is no stranger to sponsorships inside English cricket, having agreed a deal with the governing England and Wales Cricket Board (ECB) in September 2024.
Zoopla became the ECB's property partner at that time.
The deal between the GMR Group, which effectively fully owns the Southern Brave, and DP World, meanwhile, adds to the brand's sponsorship agreement with the Delhi Capitals from the Indian Premier League – GMR Group also owns that franchise.
This new agreement also covers both men's and women's Southern Brave sides.
GMR Group also holds a majority stake in Hampshire, the county cricket club at whose ground the Brave play their home games.
The last few days and weeks have seen the eight teams from The Hundred scramble to fill their sponsorship inventory slots, ahead of the new-look 2026 edition of the competition getting underway earlier this week – this is the first year teams have been in charge of selling their own inventory.
No team has taken on board a gambling brand as a front-of-shirt sponsor, despite the ECB having been forced to U-turn earlier this month and state that deals with such firms were indeed permitted, having initially said they would be banned from the fronts of teams' kits.
MSG's men's and women's sides both won their games against London Spirit in the UK capital yesterday.
The Southern Brave's women won against the Welsh Fire on Wednesday in their opening game, while the men lost against the same opponents later that day.
