Golf’s PGA Tour has unveiled Cadillac, the US car brand, as the title sponsor of its new signature event in Miami in a multi-year agreement.

The Cadillac Championship will take place from April 27 to May 3, 2026, at the Blue Monster course at Trump National Doral, and is the only new event on the 2026 regular season schedule. 

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The event will be broadcast on CBS, Paramount+, Golf Channel, and three PGA Tour Studios properties: PGA Tour Live on ESPN+, Sirius XM, and the tour’s World Feed.

John Roth, global vice president of Cadillac, said: "The Cadillac Championship builds on our legacy with the PGA TOUR while connecting with luxury customers through culturally significant events.

"From our presence at Monterey Car Week to Cadillac Racing’s relentless pursuit of victory, we create iconic experiences that celebrate performance, craftsmanship, and innovation, elevating the sport, its athletes, and our brand."

Cadillac has a history with professional golf and the PGA Tour, including at the Doral event. In 2010, the company signed on as umbrella sponsor of the World Golf Championships series. It later became the title sponsor of the WGC-Cadillac Championship, an elite invitational event contested at Trump National Doral from 2011 to 2016.

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The return to Trump National Doral will mark the 56th playing of a PGA Tour event at the Blue Monster, having previously hosted the Tour consecutively from 1962 to 2016. 

The PGA Tour has announced several title sponsorship agreements in recent months.

In August, the Royal Bank of Canada renewed its title sponsorship deal covering the tour’s Heritage and Canadian Open events, while the Bermuda Tourism Authority extended its co-title sponsorship for the Bermuda event.