Industry
The urgency for investment into girl’s and women’s sports equipment
Women’s sport is growing exponentially, with viewership and investment soaring. For example, the inaugural Women’s Premier League (WPL) cricket franchise…
After unbundling, comes the ‘great rebundling’
Throughout the last decade, media industry experts watched as the traditional television model was torn up and a new order…
Sponsorship sectors to watch in 2024
Predicting the direction of travel in the sports sponsorship industry can be a tricky proposition at the best of times.…
What to expect from the sports industry in 2024
As we approach the holiday season, we often reflect on what we have achieved throughout the year, looking to make…
Leading innovators in athletic monitoring sensors for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance…
Leading innovators in breathable fabrics for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance…
Leading innovators in functional undergarments for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance…
Leading innovators in exercise gamification for the sports industry
The sports industry continues to be a hotbed of patent innovation. Activity driven by digital advancements, high-level of social media…
3D printing: the leading companies in footwear 3D printing revealed
The sports industry continues to be a hotbed of patent innovation. Activity is driven by consumer demand, competitive pressures, performance…
Sports Betting hiring activity grew in the sportcal industry in Q4 2023
The global sportcal industry experienced a 10% rise in new job postings related to sports betting in Q4 2023 compared…