DAZN adds paid NCAA channel to international offering
Heavyweight sports subscription service DAZN has launched a dedicated international channel for US college sports action.The NCAA College Sports Channel…
University Sports
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NCAA taps Playfly to lead local event sponsorship sales
US college sports’ NCAA governing body has struck a wide-ranging new agreement with the sports media and marketing technology firm…
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Notre Dame, Ohio State secure lucrative jersey patch deals
The University of Notre Dame and Ohio State University have announced lucrative jersey patch sponsorship deals with financial services giants…
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Socios to launch first fan tokens in US through Playfly Sports tie-up
Socios, the blockchain-based fan engagement platform, has made its first entry into US sports through a partnership with sports media…
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Atlantic Coast Conference-Reliaquest; SWAC extends with ESPN
The Atlantic Coast Conference (ACC), one of the leading college sports leagues in the US, has unveiled the ReliaQuest cybersecurity…
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Pac-12 continues to rely on Veritone for global video rights distribution
Artificial intelligence firm Veritone has extended its partnership with US college sports conference Pac-12, signing a multi-year renewal to retain…
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Big 12 secures major partnership with Monster Energy
The Big 12, the US collegiate sports conference, has announced a new multi-year naming rights agreement with energy drinks brand…
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Making a Classic: Can the Union Jack Classic turn college football global?
Right now, much of the globe is focused on the US, Canada, and Mexico, where the FIFA World Cup is…
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Pac-12 and Mountain West strike accord to end long-running legal strife
The Pac-12 and Mountain West US college sports conferences have set aside their opposing legal challenges in favor of working…
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NCAA expands March Madness brackets, adds $50m per year in broadcast income
US college sports’ NCAA governing body has confirmed the expansion of its annual ‘March Madness’ men’s and women’s national basketball…
