Podcast: The Business of Nike at the FIFA World Cup 2026
GlobalData Sport senior data researcher Will Padmore discusses Nike’s high spending and value at the major national team tournament.
08 July 2026
08 July 2026
GlobalData Sport senior data researcher Will Padmore discusses Nike’s high spending and value at the major national team tournament.
US networks Fox and NBC, Canada's Bell Media and Spanish-language US network Telemundo all drew 'record-breaking' viewership.
The decision by the IOC’s executive board paves the way for Russian teams to return to Olympic competition.
The 'big five' leagues in England, Spain, Germany, Italy, and France again contributed over 50% of the total.
All LaLiga matches will be shown live on Canal Plus sports channels and via the Canal Plus streaming service.
The tech company will provide Video Assistant Referee services across the country’s top-tier soccer competitions.
The transaction is claimed to represent the first completed private equity investment in a professional women's soccer league globally.
The multi-year deal covers the AFF’s three national team tournaments, and its international club competition.
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