PepsiCo and UEFA in exclusive 2027-33 cycle negotiations
PepsiCo's current UEFA men's club competitions contract - activated through its Lay's brand - covers the 2024-27 cycle.
22 December 2025
22 December 2025
PepsiCo's current UEFA men's club competitions contract - activated through its Lay's brand - covers the 2024-27 cycle.
Long-running free-to-air UK coverage of the Commonwealth Games will, therefore, come to an end.
The broadcaster has aired the competition since 2020 and will continue doing so for the next three seasons.
The ATP Store is scheduled to officially launch in January 2026 and will be operated by Levy Merchandising.
The African soccer body will move its showpiece tournament to a quadrennial cycle from 2028 onwards.
Unite32 will oversee the delivery of 17 new and upgraded venues across Queensland.
Through the extension, the Japanese brand will continue as the PDC’s official tyre partner.
TikTok will activate the official accounts for nine of the FIS’s disciplines for the 2025-26 season.
Merging industry-leading business intelligence & award-winning journalism, this is an unrivalled opportunity for engagement with B2B professionals across a network of 40+ leading media websites.
Steer your business strategy with key data and insights from our latest market research reports and company profiles. Not ready to buy? Start small by downloading a sample report first.
Give your business an edge with our leading industry insights.