Commercial success the springboard for Aston Martin’s championship journey
Jefferson Slack, AMF1’s commercial and marketing chief, explains how the team's sponsorship activity has significantly increased this year.
05 December 2024
05 December 2024
Jefferson Slack, AMF1’s commercial and marketing chief, explains how the team's sponsorship activity has significantly increased this year.
The renewed deal through 2027 will see the 67-year-old retain a role he has held since 1999.
The agreement will see all 63 matches live-streamed, free to view on DAZN globally.
The internet giant will cover all 16 races from the upcoming 11th season.
CBS Sports will feature 54 hours of coverage - a record number - from the sailing series' 2024-25 season.
Home Depot will be the tournament's home improvement retail supporter in the region.
The Dubai-based carrier will remain the official airline of the tournament for another five years.
Bruin has purchased Nomi Sports, Position Number, Promoesport and Football Division Worldwide to form As1 (As One).
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