TGL announces Genesis as first founding partner
The Korean car manufacturer partners the tech-infused golf competition ahead of its inaugural season.
27 June 2024
27 June 2024
The Korean car manufacturer partners the tech-infused golf competition ahead of its inaugural season.
The broadcaster also held rights for the 2021-22 to 2023-24 cycle through a sub-licensing deal with Cosmote.
Seth Waugh has been the golfing body's chief executive since September 2018.
WBD's Eurosport coverage will be supported by tech giant Samsung, and RTE's by bank Allianz.
Damian Willoughby will lead commercial growth for the various PFL franchises.
The NBL is joined by Wollemi Capital Group in the purchase of the eight-team basketball league.
The partnership goes back to the inception of Special Olympics in 1968, making the Coca-Cola Company a founding partner.
The deal expansion adds the women’s team for their inaugural pre-season tour of the US east coast.
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