Seismic shift for DFB as Nike to replace Adidas as kit supplier in 2027
Nike will take over as kit and equipment supplier to the German soccer body for the 2027-34 cycle.
22 March 2024
22 March 2024
Nike will take over as kit and equipment supplier to the German soccer body for the 2027-34 cycle.
The decision was taken by the Malaysian government and follows the withdrawal of the Australian state of Victoria last year.
The move allows TKO to avoid a trial for the lawsuits that sought up to $1.6 billion in damages.
McDonald’s will become the title partner of Ligue 1 from July 1, 2024, for the next three seasons.
Johan Johansson, most recently at investment firm Gilion, will join Viaplay before August.
The new agreement will see all 93 matches broadcast live on TNT Sports and Discovery+ from 2024-25.
The FIS TV streaming service initially launched in August last year.
The Saudi-backed tour's third event in the UK will be titled LIV Golf UK by JCB.
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