Bundesliga International and IMG renew video archive partnership
The extension will see IMG continue to license the archive video content from German soccer’s top two leagues.
06 September 2023
06 September 2023
The extension will see IMG continue to license the archive video content from German soccer’s top two leagues.
The construction company will commit to cutting carbon emissions in line with Paris 2024’s environmental pledges.
Oakley has been the on-field partner and licensee of the NFL since 2019.
Dan Ginger will work with the commercial team to grow Newcastle United's fan base globally.
The Handball-Kanalen.TV service will show matches from the men’s and women’s Champions League and European League.
CAF has accused BeIN of contractual breaches around a deal in place since 2017 and worth around $415 million.
Movistar replaces DAZN, which held the rights from 2019-20 through 2022-23.
Korman will lead the organization's global content in key markets across Europe.
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Engagement with the payments sector is not a new trend for sports rights holders, considering the year 2023, the sector remains one of the most profitable partners to the sports industry, with close to $2.5 billion commitment through 1385 active partnerships. Soccer is the primary recipient of the payment sector's $2.5 billion commitment to the sports industry in 2023, with soccer deals accounting for over 30% of total payment sponsorship value. Some of the largest payment sector companies, such as MasterCard and Visa, are at the forefront of sports sponsorship, aligning with popular sports entities to boost customer preference and increase their market share globally.
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