Bundesliga and Next Media in new deal through 2027-28
The live rights held by Next Media range across the Bundesliga, 2.Bundesliga, German Supercup, and post-season relegation playoffs.
21 August 2023
21 August 2023
The live rights held by Next Media range across the Bundesliga, 2.Bundesliga, German Supercup, and post-season relegation playoffs.
Rugby Australia has been called out over inequalities in investment between the men’s and women’s teams.
WrestleMania 40 marks the first time the event has been held in Philadelphia since 1999.
Wanda bought a majority stake in Infront for $1.05 billion in 2015, from the Bridgepoint private equity group.
Football Australia is looking to enter negotiations for its next domestic tender for national team rights.
Globant, LaLiga Tech, and Microsoft intend to use AI to enhance technology for athletes and broadcasting.
W-Sport’s content includes live and delayed event coverage as well as magazine programming and documentaries.
Fanatics is looking to muscle in on the crowded US sports betting market, starting with Maryland, Massachusetts, Ohio, and Tennessee.
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Engagement with the payments sector is not a new trend for sports rights holders, considering the year 2023, the sector remains one of the most profitable partners to the sports industry, with close to $2.5 billion commitment through 1385 active partnerships. Soccer is the primary recipient of the payment sector's $2.5 billion commitment to the sports industry in 2023, with soccer deals accounting for over 30% of total payment sponsorship value. Some of the largest payment sector companies, such as MasterCard and Visa, are at the forefront of sports sponsorship, aligning with popular sports entities to boost customer preference and increase their market share globally.
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