All articles by Euan Cunningham

Euan is a reporter at Sportcal. His main areas of focus are private equity in sport, European soccer, and international cricket.

Report: Clearlake buyout of Boehly and Walter looms at Chelsea

The majority owners of English soccer heavyweights Chelsea, Clearlake Capital, are close to signing off on an agreement that would…
Sunderland Shuffle into sleeve deal, Newcastle extend with LeoVegas

English Premier League (EPL) side Sunderland have a new sleeve sponsor, in the shape of sports betting and crypto casino…
LaLiga extends with Luckia through 2028-29

Luckia, the Spanish gambling company, has extended its commercial agreement with Spanish men's soccer’s top-tier LaLiga for the next three…
Ironman brings in Salomon as major new sponsor

Ironman, the worldwide organizing body behind triathlon endurance races, has entered into a five-year commercial deal with French sports and…
BCCI adds ChatGPT, SBI Life, Campa sponsorships

The Board of Control for Cricket in India (BCCI) governing body has secured a trio of associate commercial partners for…

Bayern in Wonderful tie-up with enterprise AI firm

German soccer giants - and Bundesliga champions - Bayern Munich have brought in artificial intelligence firm Wonderful as a new club…
French Alps 2030 organizing committee president Grospiron set to exit

Edgar Grospiron, president of the 2030 Winter Olympics organizing committee, is leaving his post with immediate effect today, according to…
CSME’s OneSoccer deals with DAZN for UCL, Europa League rights

Canadian Soccer Media & Entertainment (CSME), the rebranded commercial arm of the country’s soccer governing body, has struck a soccer…
NFL’s Falcons tie up with Papa John’s, Seahawks deal with Brooks Running

Fast food restaurant chain Papa John's has signed up as a sponsor of two major sports franchises based in Atlanta,…
Sporteurope.tv extends IIHF World Championship rights

Sporteurope.TV, the German sports streaming service, has extended and expanded its rights deal covering ice hockey's IIHF World Championship through…