Panasonic and Toyota are out of the TOP Programme – does the IOC need to reform its commercial model?
At the beginning of September, following the conclusion of the Paris 2024 Paralympic Games, Japanese electronics giant Panasonic announced that…
All articles by Conrad Wiacek
Conrad Wiacek
Conrad Wiacek is head of sport analysis at GlobalData, specializing in sports sponsorship, brand strategies and media evaluation with a particular interest in soccer, F1 and US sports.
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Will AI bust before it booms for the sports industry?
“When you go through a curve like this, the risk of underinvesting is dramatically greater than the risk of overinvesting…
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Is Copa America a missed opportunity for US Soccer?
The 2024 edition of Copa America has been played across 14 venues in the United States, taking the international continental…
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Oaktree takeover makes Inter the latest to have future decided by private equity money
When Steven Zhang became the youngest-ever chairman of Inter Milan in October 2018, it was merely the latest move in…
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The dark side of the legalization of sports betting in the US becomes apparent
While sports gambling has always existed in US society, the practice was largely illegal outside of Nevada in the continental…
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Saudi Arabia’s investment in the ATP continues the drive to diversify its economy
Saudi Arabia has looked at tennis as the next step of its plans to invest in global sporting properties, focusing…
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After unbundling, comes the ‘great rebundling’
Throughout the last decade, media industry experts watched as the traditional television model was torn up and a new order…
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INEOS and Ratcliffe are the largest single shareholders at Manchester United. What now?
INEOS & Ratcliffe Largest Shareholders Now Lead Man Utd In November 2022, the Glazer family announced a “strategic review” into…
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Sponsorship sectors to watch in 2024
Sports Sponsorship Sectors to Watch in 2024 Predicting the direction of travel in the sports sponsorship industry can be a…
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What to expect from the sports industry in 2024
As we approach the holiday season, we often reflect on what we have achieved throughout the year, looking to make…