All articles by Alex Donaldson

Alex is a reporter at Sportcal. He focuses on soccer, NFL, basketball and combat sports.

WBC viewership hits record US high after Venezuela upset US in final

A record figure of over 10 million people in the US watched the final of the 2026 World Baseball Classic…
FIFA generates over $2bn from CWC, predicts $14bn for ’27-’30 cycle

Global soccer governing body FIFA has projected revenues of over $14 billion for the 2027-2030 financial cycle, after publishing strong…
College basketball viewership rises, Atlantic 10 appoints new commissioner

As US college basketball’s annual ‘March Madness’ NCAA National Championship tournament begins, it has been revealed that viewership across the…
AFC moves Asian Cup to even years, suspends bidding for 2031 and 2025

The Asian Football Confederation (AFC) regional soccer body has suspended the bidding process to host its quadrennial Asian Cup competitions in 2031…
Zuffa Boxing enters UK market with Sky, Top Rank confirms DAZN deal

Zuffa Boxing, the nascent promotion owned by combat sports giant TKO Group, has secured a new broadcast deal across the…

Explainer: How Viagogo’s open distribution model is galvanizing ticketing

Viagogo, the global secondary market ticketing platform, has announced the launch of its new AI-powered ‘Distribution Manager’ tool, which may…
WNBA, WNBPA strike preliminary CBA, allaying lockout fears

US women’s basketball’s WNBA major league has finally reached an agreement with its WNBPA labor union on a new collective…
Lidl expands UEFA ties to cover men’s national team competitions

Lidl, the German-based international supermarket chain, has struck a new long-term strategic partnership with European soccer governing body UEFA covering…
Explainer: Why Seko Logistics is investing in ‘dual sponsorship’ at Rangers

The growing internationalization of elite sport has increased the burden on sports teams and properties, many of which have turned…
Sky once again snaps up Baller League UK pay-TV rights

Baller League, the digital-focused six-a-side soccer concept, has once again renewed its UK broadcast agreement with pay-TV giant Sky.Sky will…