Discovery agrees content-sharing deals in Czech Republic and Slovakia
Discovery Networks CEEMEA, a division of the US media giant that owns Eurosport, the pan-European sports broadcaster, has entered into content-sharing partnerships with T-Mobile Czech Republic and Slovak Telekom, the telecoms companies, and Digi, the pay-TV broadcaster.
Under the agreements, the three companies will have access to content from several of Discovery’s channels including Eurosport 1, Eurosport 2 and Eurosport 4K in the Czech Republic and Slovakia.
It will mark Eurosport’s first launch of its 4K, ultra high-definition offering into the Czech and Slovak markets.
Lucie Bayer, senior manager, distribution and business development Discovery CEEMCA, said: “It is a time when people need quality content more than ever and we are happy with the huge range of popular content and many major sporting events that are coming up again on our channels.
“Moreover, by launching Eurosport 4K on the Czech and Slovak markets, we will be able to satisfy the increased demand of our viewers for premium content. Our expanded partnership with T-Mobile, Slovak Telekom marks a huge leap further for our local development.”
Eurosport’s sports content will add to Digi’s range of premium rights in the Czech Republic and Slovakia which includes English soccer’s Premier League, Spain’s LaLiga, Italy’s Serie A and the German Bundesliga.
Eurosport’s rights span various sports including cycling, tennis, snooker, golf and motorsports.