Olympic Channel and FIVB in agreement to collaborate on content
The International Olympic Committee’s Olympic Channel and the FIVB, volleyball’s world governing body, have reached an agreement to collaborate on content for the channel’s global digital platform.
Under the agreement, the channel will offer “comprehensive” coverage of the sport, comprising more than 2,880 bios of volleyball and beach volleyball athletes and more than 230 pieces of video content.
In a tweet, the channel said: “Our new partnership with @FIVBVolleyball will create and provide you with the best live action, news stories and documentaries on beach volleyball and volleyball in the lead-up to @Tokyo2020 and beyond.”
The FIVB is the 76th federation partner to sign an agreement with the Olympic Channel. Other partners include other international Olympic sports federations, plus recognised federations and organisations, multi-sport organisers and non-recognised federations.
Mark Parkman, general manager of the Olympic Channel, said: “We look forward to working with FIVB to help expand the reach of their sport and athletes to a broader audience. As we look ahead to Tokyo 2020, both dedicated followers and new viewers are sure to be inspired by the stories of these athletes who bring such excitement and passion to the Summer Games programme.”
Fernando Lima, the FIVB’s secretary general, added: “We are excited to work with the Olympic Channel to keep promoting the sport of volleyball and beach volleyball ahead of the Tokyo 2020 Olympic Games. We would like to ensure more content is available for our passionate fanbase around the world through various platforms. From the success of our own Volleyball TV, we have seen the huge appetite for high quality video content. Our collaboration with the Olympic Channel will ensure further coverage of our events and athletes and provide existing and new fans with greater access to our sport.”
In addition to collaborating on live events, the Olympic Channel works with its federation partners to present event coverage, highlights, magazine shows, news coverage and original programming providing an additional platform to distribute content that is complementary to current broadcast and distribution arrangements.
The Olympic Channel offered 550 hours of live streaming coverage of 149 events from October’s Youth Olympic Games in Buenos Aires, plus on-demand coverage at olympicchannel.com and its mobile apps.