Sportradar and ITF launch Pro Circuit platform
The International Tennis Federation and Sportradar, the international digital content and data specialist, have further strengthened their association with the launch of a new media platform for the ITF Pro Circuit, the developmental tennis tour.
The platform, which incorporates a redesigned web page and mobile application for iOS and Android, will offer live scores, maps and news from over 50,000 matches.
Over 5,000 matches will also be live-streamed on the platform every year.
Data and content from the platform can be accessed via the ITF’s website at http://live.itftennis.com.
The new Pro Circuit App can be downloaded via the Apple app store and Google Play store.
David Haggerty, ITF president, said: “Our valued partnership with Sportradar has enabled us to develop the content and reach that we need in order to continue strengthening the relationship between our fans and the tennis they love to follow. Since 2012 we have worked on delivering more and more live data content and streams and this comprehensive Pro Circuit suite will ensure everyone can keep their fingers on the pulse of global tennis.”
Carsten Koerl, Sportradar chief executive and founder, added: “Our partnership with the ITF is one of the crown jewels of Sportradar’s business. This long-term relationship means that our Sportradar OTT solution is delivering streamed content across thousands of Davis Cup and Fed Cup by BNP Paribas as well as Pro Circuit matches each year; insightful data will be accessible no matter where fans choose to access it; and our advertising & sponsorship team will be able to market these platforms to a whole range of potential brands and sponsors.”
Sportradar is a long-term partner of the ITF and is the federation’s worldwide distributor of official data.
Last September, the two companies launched a new live-streaming platform for the Davis Cup and Fed Cup, respectively the men’s and women’s national team competitions.
The company also worked with the ITF to develop a new desktop live scoring centre and redesigned dedicated mobile app for the Davis Cup, offering more in-depth statistics and other features.