Coritiba agrees Globo deal for state championship
Coritiba, the Brazilian soccer club, has signed a two-year rights deal with Globo, the commercial broadcaster, to ensure all its matches in the Campeonato Paranaense, the Brazilian state championship, will be televised.
Coritiba rejected a R$1-million ($310,000) offer from Globo last year but, citing "financial difficulty" following its demotion to the second-tier Campeonato Brasileiro Série B this season, has now accepted the broadcaster's offer.
It is believed the new offer from Globo was R$600,000 per season.
Atlético Paranaense also rejected the Globo offer, and as a result the matches between Coritiba and Atlético Paranaense, the competition’s two biggest teams, were streamed on the clubs' Facebook and YouTube channels only in 2017.
Although the experience was "successful," Coritiba said in a statement that a streaming-only transmission "is not yet a reality in financial terms."
A year ago, Globo agreed to pay R$4 million for the rights to 10 of the 12 clubs in the Parana state league, the exceptions being with Atlético Paranaense and Coritiba.
Atlético Paranaense is not in new negotiations with Globo, according to reports in Brazil.
Meanwhile, Sao Paulo FC have renewed their shirt sponsorship deal with food brand Urbano for 2018. The original deal was signed ahead of the 2016 campaign.