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Sportcal.com's Sponsorship Service provides the most comprehensive guide to all the latest developments in the sports sponsorship industry - Information on over 40,000 sponsorship deals worldwide; Search the portfolios of over 8,000 individual sponsors; Identify sponsorship activity by sport, industry or nation; Read the latest sponsorship news headlines & regular feature articles. The section also contains extensive archive news & reference information.
Sponsorship News
Top Stories  Latest News 
Infront Adds Kyocera as Ice Hockey World Championship Sponsor
Infront Adds Kyocera as Ice Hockey World Championship Sponsor Ice Hockey - Kyocera, the Japan-based office equipment manufacturer, has joined the list of official sponsors for ice hockey’s 2010 IIHF W ...more
 
Barcelona Presidential Candidate Would Consider Shirt Sponsor Option
IAAF Still Looking for Diamond League Title Sponsor
China's CCTV Joins Field Hockey World Cup Broadcasters for Semis and Final
Lyon's Champions League Progress Gives TF1 High Viewing Share
Return to Normal TV Ratings for NHL Undermines IIHF's Olympic Arguments
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Sponsorship Rights 
Sportcal's Sponsorship Rights database covers over 10,000 major sporting events and provides detailed information on rights holders, marketing agencies and sponsors.
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Featured Property
Guinness Premiership 2009-2010
Olympic Winter Games 2010
IAAF 13th World Indoor Athletics Championships 2010
Latest Sponsorship Deals
Ice Hockey IIHF World Championships
Ice Hockey NHL - Regular Season
Motor Racing Renault F1
Cricket Indian Premier League
Cricket Rajasthan Royals
 
Sponsor 
Use the links below to search Brand sponsorship portfolios, see who is sponsoring what in different sports and research sponsorship activity by industry sector.
Search By : Brands Sports Industry Advanced Search
Featured Brands
Carlsberg
Nike
Visa
Rolex
Featured Sports
Golf
Motor Racing
Soccer
Tennis
Featured Industry
Beverages
Financial Services
Fuel
Travel
 
 
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Publications
The Global Sports Media Yearbook 2010
The Global Sports Media Yearbook 2010 The Global Sports Media Yearbook 2010 is the first of its kind, and is unique in the breadth and scope of its content. Covering over 130 territories worldwide, the Yearbook is a comprehensive directory that will become an indispensable tool for executives in the sports media industry.
 
Major Sports Events Guide 2010
Major Sports Events Guide 2010 The third annual edition of Sportcal's Major Sports Event Guide is the essential guide to all that is happening in the sports events industry for 2010 and beyond, with more in-depth information on the world’s major sporting events than ever before. It is the definitive reference tool for anyone involved in bidding for, hosting and delivering major events.
 
Sports Cities and Nations Guide 2009
Sports Cities and Nations Guide 2009 The Sport Cities and Nations Guide 2009 is packed with in-depth information and analysis on which cities have been most successful in attracting and hosting world class sporting events between 2004 and 2014. Covering over 100 key sporting cities from more than 50 sporting nations, the guide provides analysis of past events hosted and future events to be hosted, plus facility fact files on current and future venues and hotels.