R9/Sport to assist ASO for the 'Villages Départ' of the Tour de France 2015
Paris, July 2: Present on the 'Villages Départ' of the Tour de France 2015' within the program initiated by ASO to restructure these stage starts, R9/Sport, with Sportainment 360°, will operate the production of a Sport Presentation Program, and will also propose to the spectators present on the “Start Villages” an original Mobile Game.
As part of the implementation of the new deployment strategy for “Start Villages” of the Tour de France 2015, Nicolas Schpoliansky’s team (Sportainment 360°) provides its expertise in managing Live events.
Their objective will be to offer to the spectator present on the “Start Village” to share a new “Fan Experience” by dynamizing and homogenizing each intervention throughout the 3 main areas of the village, via tailored and dedicated technical and human resources.
R9/Digital has also developed an interactive mobile game that will allow spectators present on the “Start Villages” to play against each other on the basis a Sport Questionnaire (relayed on the village’s big screens and presented as a bycycle race), and to win Tour de France jerseys Live.
About du R9/Sport
R9/Sport is the Sport arm of Group Revolution 9, the first communication group coming from the digital world, which integrates all the traditional communication expertise (DESIGN, DIGITAL EDITION, MARKETING, ADVERTISING & PR). Managed by sport experts, R9 / Sport also integrates the Sportainment 360° team, which specializes in the production of Sports Presentation Programme.
R9/Sport Directeur Général